Balmain’s FW15 campaign features not one, not two, but three sets of supermodel sisters; the Jenner’s, Hadid’s and Smalls’ are out in full force for Olivier Rousteing’s Balmain Army.
I apologise in advance for the fact that these images aren’t the best quality, I trawled the internet for the high-res versions but they are nowhere to be found… It’s styled, of course, by multi-talented Balmain creative director Olivier Rousteing. The stunning set design is the work of Phillipp Haemarie whilst Mario Sorrenti lensed the campaign.
How sick is this campaign? Olivier has a knack for appealing to the masses (his love for the Kardashians is famous) and this later sister-sister concept will surely resonate with his devoted fanbase. Kendall and Kylie, Erika and Joan and Gigi and Bella sport Rousteing’s typical high-octane Balmain glamour; opulent might actually be an understatement. What do you think?
– Thomas Marrington
Images via Balmain/Tumblr